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director, STRATEGY

Mary Severson

As Rêve’s Director of Strategy, Mary leads the strategy team, develops methodologies, and ensures every engagement aligns with client goals and human-centered principles.

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Meet Mary

Mary is the strategic leader behind Rêve’s methodology and client solutions, where she ensures every engagement aligns with business goals and delivers meaningful impact.


As Rêve’s Director of Strategy, Mary leads the team in strategy development by synthesizing complex information, fostering collaboration, and creating new solutions to client problems through future-thinking.


Before joining Rêve, Mary was an Account Director at Latitude, a brand experience agency, and held leadership roles in agencies focused on broadcast, retail, and events. She has worked with top brands like Nike, Target, and bareMinerals, managing diverse client portfolios and complex initiatives.


Mary has a Bachelor’s degree in Strategic Communications and Psychology from the University of Minnesota. Her education supports her ability to combine strategic insights with creative approaches in human-centered design.


Her professional interests are rooted in exploring human behavior, understanding cultural trends, and mentoring emerging leaders. She is enthusiastic about fostering innovation and guiding Rêve Academy interns to success.

Areas of Expertise

  • Creative Problem Solving
  • Facilitation
  • Growth Strategies
  • Relationship Management
  • Strategic Planning
  • Hosting a Killer Dinner Party