2 minute read / Experience design / digital

Creating a Unified Experience Strategy to Drive Scalable Student Success Across Institutions

We co-created a future-ready strategy that unified two universities’ student experiences while honoring their unique strengths.

Challenge

Our client sought to develop a unified strategy that would drive scalability, elevate student outcomes, and increase operational efficiency across its U.S.-based academic portfolio. The challenge: its two institutions serve varying student profiles and operate with different faculty models and systems. Our work needed to bridge those differences, uncover shared opportunities, and create a roadmap that could flex across both institutions, from enrollment through graduation.

Approach

Over two back-to-back 12-week engagements, we partnered with our client’s cross-institutional teams and executive leadership. We worked in participatory sprints to uncover and prioritize pain points for both students and faculty across both universities. This resulted in co-created solutions that were desirable to both students, staff, and faculty, and supported our client’s enterprise strategy. 

Moments That Matter

Our team used best-in-class experiences and innovations from higher ed, fintech, and beyond to spark fresh thinking and uncover new possibilities with our client. We also co-created a compelling future-state vision that inspired meaningful change, strengthened their competitive positioning, and aligned cross-functional teams, enabling them to move forward with clarity and a shared purpose.

Concept Brief

“This is the best, most comprehensive vision of what we're trying to build that I have ever seen. It will be invaluable as we chart the course ahead."
President
U.S. Higher Education

Result

The collaboration delivered a unified student and staff experience strategy that removes barriers, streamlines operations, and drives enrollment and persistence across both institutions. This work has positioned our client with a comprehensive set of solutions, along with their respective MVPs, that are activation-ready. 

Solution Concept Mock-up

Key Deliverables

Deep Dive Audit | Current State Map | vision statement + Guiding Principles | Solution Portfolio | Future State Experience | Service Blueprints | Strategy Socialization Materials